Travel + Leisure Co. launches online booking platform

Travel + Leisure Co. – formerly Wyndham Destinations, which acquired the Travel + Leisure brand for $ 100 million in January – launched a new online booking platform as part of the company’s rebranding.

Called BookTandL.com, the platform allows travelers to search and book trips to a destination online, leveraging Travel + Leisure content throughout the shopping journey.

The first version of BookTandL.com launches today – coinciding with Travel + Leisure Co.’s debut on the New York Stock Exchange – and is part of a new line of branded products and services emerging from the new Travel business. + Corporate Leisure Group. unity.

Over the next few months, BookTandL.com will add new services and features to make Travel + Leisure content more accessible and easier to book online. Currently, travelers can book hotels, activities, car rentals, flights or packages through the site.

The platform will also lay the groundwork for the launch of a new Travel + Leisure subscription travel club that will offer exclusive perks and perks such as special amenities during stays at featured properties. The subscription travel club is set to debut this summer.

“There is a huge pent-up demand for travel and, as the only travel agency capable of harnessing incredible content from one of the most trusted travel brands, we are creating a place to meet that demand,” says Michael Brown . , President and CEO of Travel + Leisure Co. “We look forward to the next bold step in the future of our business as we continue to put everyone on vacation. “

BookTandL.com will be led by Noah Brodsky, who has been named President of Travel + Leisure Group in addition to his role as Brand Director.

Brodsky says the platform is fueled by a “secret sauce” of “a mix of inspirational content from Travel + Leisure, proprietary technology from [Wyndham Destinations’] the acquisition of RNA and a mix of direct and indirect relationships with suppliers. “

Travel + Leisure Co. has a portfolio of nearly 20 resort, travel club and lifestyle travel brands. With the acquisition, Travel + Leisure Co. maintains its current portfolio of brands and products, with Wyndham Destinations now serving as an umbrella brand for its owned vacation resorts.

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